How To Monetize Your Blog Using PopAds In 2025: A Step-by-Step Guide

Hello! Welcome to another guide in my series on monetizing your blog. In my previous post, I shared the Best Ad Networks for Small Publishers, highlighting options for bloggers struggling with AdSense approval. Today, I’m diving deep into one of those networks: PopAds. If you’re a new blogger or looking for an easy way to monetize your blog with PopAds in 2025, this step-by-step guide is for you. I’ve tested PopAds on beingoptimist.com before my recent reset—here’s everything I learned, from setup to earnings.

Let’s get started!

What Is PopAds?

PopAds is a popular ad network specializing in pop-under, pop-up, tab-under, and tab-up ads. Founded in 2010, it’s based in Costa Rica with support in Poland and tech operations in the US. It’s one of the best Google AdSense alternatives for small publishers because it has no minimum traffic requirements—perfect if you’re just starting out or struggling with AdSense approval.

I first tried PopAds on [beingoptimist.com] before resetting my site, and I was impressed by how easy it was to get approved. Whether your blog is about tech, lifestyle, or even adult content (if legal per US/Costa Rica laws), PopAds accepts almost any site. But there’s a catch—pop-unders can impact user experience, so you’ll need to balance earnings with UX. Let’s explore its features next.

PopAds Features and Benefits for Small Publishers

Here’s why PopAds stands out for bloggers looking to monetize in 2025:

• No Traffic Requirements: Unlike Ezoic or Mediavine, PopAds doesn’t care about your traffic volume. I got approved with just 100 daily visitors on [beingoptimist.com].
• Low Payout Threshold: The minimum payout is $5 USD, payable daily via PayPal, Payoneer, or wire transfer. I received my first $5 within a week of starting.
• High Control: You can set minimum bids, ad frequency, and block intrusive ads (e.g., gambling, sound). I blocked “long loading content” to keep my site fast.
• Earnings Potential: PopAds offers CPM rates of $2-$6 per 1,000 views. US/UK traffic earns $4-$6, while other regions get $2-$4 (based on web trends). I averaged $3 CPM with mixed traffic.
• Daily Payments: No other ad network processes payment requests daily for publishers—PopAds does. This is a lifesaver for new bloggers needing quick cash flow.

Warning: You can’t use PopAds with AdSense—Google bans pop-unders as disruptive. I learned this the hard way when I tried running both and got a warning from AdSense. If you’re using AdSense, switch fully to PopAds or another network like Ezoic (more on that later).

How to Set Up PopAds on Your Blog

Setting up PopAds is straightforward—I’ll walk you through the process step by step, just like I did on [beingoptimist.com].

Step 1: Sign Up for a PopAds Account

• Visit the PopAds website and click “Sign Up.”
• Fill in your details: username, email, country, and set “Account Type” to “Publisher” (not “Advertiser”).
• Add personal info: first name, last name, and phone number.
• Click “Register.”

Step 2: Verify Your Account

• Check your email for a verification link from PopAds.
• Click the link to verify your account, then log in with your username and password.

Step 3: Add Your Website to the Publisher Panel

• Once logged in, you’ll land on the PopAds dashboard. You’ll see two panels: “Publisher” and “Advertiser.” We’ll use the “Publisher” panel.
• Click “New Website” in the Publisher panel.
• Fill in your site details: site name, URL, description, and category (e.g., “Technology” for [beingoptimist.com]).
• Under “Allow campaigns with,” uncheck “long loading content” and “gambling content” to avoid intrusive ads.
• Click “Add Website.”

Step 4: Wait for Approval

• PopAds will validate your website’s URL. If valid, you’ll need to check two boxes agreeing to their terms.
• Click “Add Website” again.
• Approval takes about 24 hours—you’ll get an email confirmation. My site was approved in 18 hours.

Step 5: Generate and Place the Ad Code

• After approval, go to the “Code Generator” section in the Publisher panel.
• Select your website and click “Generate Code.”
• Scroll to the bottom, copy the code, and paste it into your WordPress or Blogger theme’s header section.
  • WordPress Tip: Use a plugin like Ad Inserter to place the code easily.
  • Blogger Tip: Go to Theme > Edit HTML, and paste the code before the </head> tag.
• Once the code is placed, PopAds will start displaying ads on your site.

Step 6: Withdraw Earnings

• When you reach $5 USD, you can withdraw via PayPal, Payoneer, or wire transfer.
• Add your payment details in the billing section. If you don’t have a PayPal account, create one here.

Pros and Cons of Using PopAds in 2025

Before you dive in, let’s weigh the benefits and drawbacks of PopAds based on my experience.

Pros

• Easy Approval: No traffic minimum—my site with 100 daily visitors got approved instantly.
• Low Payout: $5 minimum, payable daily—I got my first payment in a week.
• High Control: Block intrusive ads and set ad frequency to protect UX.
• Good for Small Blogs: CPM of $2-$6 is decent for low-traffic sites.

Cons

• UX Impact: Pop-unders annoyed some of my readers—my bounce rate increased by 10% on [beingoptimist.com].
• AdSense Conflict: You can’t use PopAds with AdSense—Google considers pop-unders disruptive.
• Lower Earnings for Non-Tier-1 Traffic: My mixed traffic (mostly India) earned $2-$3 CPM, while US/UK traffic gets $4-$6.
• Ad Quality: Some ads were irrelevant (e.g., random games)—I had to block categories manually.

PopAds vs. Ezoic: Which Is Better for Your Blog?

As someone who’s used both PopAds and Ezoic, here’s a quick comparison to help you decide.

My Take: PopAds is better for new bloggers with low traffic—it’s quick to set up and pays fast. But once your traffic grows (e.g., 10,000+ sessions), Ezoic offers higher earnings and better UX. I switched to Ezoic for better CPMs but left due to hidden fees—see my Ezoic Premium Termination Fee story for more.

Tips to Maximize Earnings with PopAds

Here are some strategies I used to boost my PopAds earnings on [beingoptimist.com]:

• Target US/UK Traffic: Higher CPM ($4-$6)—use SEO to attract Tier-1 visitors (e.g., “How to Logout from WhatsApp” for US readers).
• Set a Balanced Minimum Bid: I set mine at $0.50 CPM—too high reduces ad fill rate, too low cuts earnings.
• Limit Pop-Unders: Cap at 1-2 per visitor to avoid UX issues—I noticed fewer bounces after reducing frequency.
• Block Irrelevant Ads: I blocked “games” and “gambling” categories to keep ads relevant to my tech audience.
• Test Ad Frequency: Experiment with 1 ad per session vs. 1 per page view—I found 1 per session worked best for my bounce rate.

Conclusion

PopAds is a solid choice to monetize your blog with PopAds in 2025, especially if you’re a new blogger or can’t get AdSense approval. Its low payout threshold ($5), daily payments, and easy approval make it beginner-friendly, but be mindful of the UX impact—pop-unders can annoy readers. I earned a small amount in my first month, but noticed more bounces due to pop-unders, so I eventually switched to Ezoic (and later left—check my Ezoic Premium Termination Fee guide).

Ready to try PopAds? Sign up today, and explore more monetization options in my Best Ad Networks for Small Publishers. If you found this guide helpful, share it with friends struggling to monetize their blogs!